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SearchCap: The Day In Search, June 14, 2013

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Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

Spurred By PRISM Scandal, StartPage & Ixquick Surpass 3 Million Daily Searches

Alternative search engines are having a good week, likely thanks to public awareness and concern over data and privacy issues being raised by the PRISM scandal. StartPage and Ixquick, two small search engines from the same company, announced this week that they surpassed three million daily searches for the first time. More specifically, they hit …

Search In Pics: Bing Glasses, Google Shoes & #ThroughGlass Cop

In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Bus Seats: Source: Google+ Bing Glasses: Source: Twitter Google Shoes (On Matt Cutts): Source: Facebook …

More New Tools From Bing Ads: Change History Graph In The Works

Following up on the new Bing Ads keyword performance visualization tool, Keyword Distribution Graph, Microsoft will soon be rolling out a visualization tool for change history. The Change History Graph will be available in the Web interface and is meant to offer quick visual insight into the effectiveness of your optimization changes. When you hover your mouse …

Google Authorship Beyond Webpages

In last month’s post about authorship, I shared that Google has been experimenting with inferring authorship for PDF documents in addition to webpages. This piqued my curiosity to see if any other indexable filetypes could also have inferred authorship. Microsoft Office Files PowerPoint files appear to infer authorship similar to PDFs and webpages, looking for …

Smart Geographic Segmentation & Bidding With Enhanced Campaigns

New PPC Best Practices In An Enhanced Campaign World was one of SMX Advanced Seattle’s most engaging sessions; and, as a speaker, I have received a great deal of feedback and questions about those bid location modifiers. As it turns out, location bid modifiers are one of the (only) benefits of upgrading to enhanced campaigns, …

Mobile Site Configuration & The Vary HTTP Header

Yesterday, Google announced more changes to the Google mobile search algorithm, which we can expect to roll out shortly. This update is intended to improve the search experience for mobile users by “addressing sites that are misconfigured for smartphone users” — presumably by improving mobile rankings for sites that have been optimized according to their …

Google Maps Adds 1,001 New Street Views From Singapore’s Bay To The Vermont State House

Google Maps has added more than 1,000 new destinations, with an expansive collection of street views across Asia, Europe, Latin America, the US and Canada. New Singapore street views have been added for Fullerton Heritage Promenade, the Singapore Zoo, and the Marina Bay Waterfront, letting users can see what it’s like to walk along Singapore’s …

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